Does the GDPR Affect My Website? By Whitney Frost-Ruhl 24 May 2018 The EU's General Data Protection Regulations come into effect on 25 May 2018. This article provides a very simple explanation of how it affects Australian websites. Category: Experiences Read More 0 Comments
Demystifying the Bounce Rate By Whitney Frost-Ruhl 06 October 2017 Understanding the most feared statistic in Google Analytics. Category: eCommerce, Experiences, Marketing Read More 0 Comments
HTTP vs HTTPS - How Secure is Your Connection, and Does it Matter? By Whitney Frost-Ruhl 28 May 2017 Every time you load a web page, data is being transferred for you to view. However, whether that data is encrypted or not can be more important than you realised. Category: Experiences, Software Read More 0 Comments
How to Solve Email Delivery Failures and Bouncebacks By Whitney Frost-Ruhl 28 February 2017 When you send an email and receive an error message instead of a reply, you probably don’t need to call for Tech Support. You can overcome a lot of mail delivery failures easier than you think. Here are a few basic starting points to help get you on your way. Category: Email Marketing, Software Read More 0 Comments
Future-Proof Your Website - All About the March 2024 Google Update 22 March 2024 The bigger picture: this one is more about the don’ts than the do’s, and considering the purpose of this update is to reduce spammy, low-quality, and unoriginal content by 40%. Category: Search Engine Optimisation Read More
Google Makes Critical Changes - What Every Marketer Needs to Know About SEO in 2024 03 February 2024 In the always-changing and dynamic realm of digital marketing, SEO remains a cornerstone of online strategies for growth-orientated brands and businesses. Category: Search Engine Optimisation Read More
Businesses Need to Prepare for Major Email Communication Changes in 2024 01 February 2024 Marketing managers and website owners will need to prepare for sweeping changes to the email marketing landscape, as Google rolls out major changes to stop spam across the internet. Category: Email Marketing, Digital Marketing Read More