Improving your business with a best-practice website
Web standards mean that your website will be faster, cheaper to host, and have the best possible usability for the maximum number of people.
Web standards are specifications, guidelines, software and tools that the World Wide Web Consortium (W3C) develops and controls.
Their purpose is to keep the web cohesive and consistent, and they contribute to ROI by helping to make websites more efficient and contributing to a better user experience.
Lower development and maintenance costs
Adherence to standards means less code, better-structured code, and modular techniques such as style sheets that allow us to make site-wide changes with a few minutes work.
Lower hosting costs
Less code means smaller file sizes and faster web page download times. Smaller file sizes mean less bandwidth, which reduces your hosting costs.
Faster download time makes your website easier to use, especially for customers who have slow internet connections. If people can see everything on your website quickly, they will have more interest in what you have to offer.
More visitor control
Your visitors can control how they use your website. Web Standards give them the ability to change the appearance of a page by clicking a button, for example by increasing the text size or moving the navigation bar to another place on the screen.
Web Standards include Web Content Accessibility Guidelines. By following these, we make it easier for assistive technologies such as screen readers to decipher your website’s content. This increases your audience reach and reduces the risk of legal problems that an inaccessible website may cause.
For more information, visit W3C or contact us.