Process

We’ve mastered the art of delivering our solutions in six key phases:
Strategy

Strategy

Information Gathering & 
Brainstorming
Creative

Creative

Aesthetics, Design &
User Experience
 
Development

Development

Coding, Infrastructure,
Data & Content population

Launch

Launch

Quality Assurance,
Testing & Release

Promotion

Promotion

Marketing, Optimisation  & 
Advertising

Support

Support

Ongoing Support,
Monitoring & Upgrades


Strategy

The information gathering and brainstorming stage. Lots of whiteboard sessions are involved as you dream big and we plan out how to make it happen. Through strategic consultation we’ll understand your goals and internal processes.

Clarity is essential to further define the project scope during our discovery phase that encompasses information architecture, wireframes and prototyping.  A digital strategy involving an integrated marketing approach also plays an important part in this first phase.


Creative

Once we’ve got a solid understanding of your brand and its product or service, it’s time to unleash our creativity. We’ll start by cultivating a language that tells your story fluently. We’ll then develop aesthetic, functional and intelligent interfaces to give you an unrivalled User Experience for both you and your customers.

Engaging content is key to achieving this and our team can develop eye-catching imagery and multi-media components to support the copywriting process. By the end of this phase we’ll have workshopped the design of the site and solidified a concept for your approval. 


Development

It’s time to breathe life into the concept and project. Here we'll get into the coding side of things as well as setting up infrastructure, data and content population, integrating a customised blend of Mintox® software solutions to ensure the website achieves your objectives.

We use cutting edge coding practices such as HTML5, JQUERY, CSS and C# .NET programming to make sure your digital environment performs at lighting fast speeds.


Launch

It’s show time. A successful launch requires plenty of Quality Assurance and testing. With one-on-one training to manage your new environment, your team will be ready for “Go Live”. We’ll then take the project to a launch-ready User Acceptance Testing state and once both parties are completely satisfied that the project scope has been fulfilled, it's all systems go!


Promotion

Going live with your project is just the start. A successful site needs targeted marketing. Clue Design offers a great variety of solutions to effectively connect with your customers.

Our marketing campaigns deliver and sustain strong results. From ongoing Search Engine Optimisation and Search Engine Advertising to Email Marketing and Digital Advertising, we can help you to drive high quality traffic that converts into targeted exposure, increased brand awareness, growing sales and Return on Investment (ROI).


Support

Your ongoing success means as much to us as it does to you and we want to see your organisation grow. We won’t settle for simply building your site at the leading edge, we want it to remain there. That’s why we provide immediate, helpful and ongoing support for all of our clients.

With Mintox®  licensing we will continually monitor performance, provide feature enhancements, technology and infrastructure upgrades for the lifetime that your site is with us. 

Let's Get Started

Getting started is easy. Simply pick up the phone or fill out our Get Started form to take the first steps towards seeing your company reach its full potential.