Detailed Reporting
Detailed reporting that enables informed decision-making
Your website comes with systems that provide comprehensive management information.
We have a very firm point of view about the value of website statistics. Quite simply, reporting is essential if you want a successful website. Unless you look at the numbers, you are flying blind with no idea about who looks at your site and how they use it.
When you have meaningful, up-to-the-minute information, you can see how well your site is working. You’re also in a position to make informed decisions in areas such as content strategies and web marketing.
We give you multiple systems that provide comprehensive information about your website, search engine marketing and email marketing.
SmarterStats
SmarterStats analyses your web server log files. It presents statistics in colourful graphs and tables and gives you detailed summary and trend reporting.
There are nearly one hundred report items to help you understand real traffic, improve the results of marketing campaigns, evaluate your Search Engine Optimisation (SEO) campaigns, and understand visitor habits.
You can also filter report items, create custom reports, save reports as favourites for quick reference, and email scheduled reports.
Mintox Statistics
From the Mintox Dashboard you can see statistics relating to your specific Mintox Components.
For example, you can see details of sales, member information, event bookings or e-Commerce transactions. Everything is at your fingertips and you can get important data in seconds.
The amount and type of data available varies according to the combination of Mintox Components on your site.
Mintox Reports
The Reports Component is a central reporting area that brings in major statistical information from other Mintox Components and is great for clients that use our shopping cart solutions. Reports include key data such as order trends, best selling products and sales by membership groups.
The types of reports and data available vary according to the combination of Mintox Components on your site.
Google Analytics
We’ll we don’t actually provide you with Google Analytics. Our friends at Google do!
It has a comprehensive set of tools and analytics to track your website traffic that are very similar to SmarterStats. The main difference is that it uses a script that runs on your website and sends data back to Google. Our experts can show you how to use these tools to monitor the success of your website.
Search Engine Marketing Report and Site Traffic Analysis
When you use our Search Engine Marketing (SEM) service, web marketing reports are emailed to you quarterly or monthly depending on which plan you’re on.
These reports give you an executive break down of what’s really happening on your site. They shows the work we are doing in regards to link building and provide you with a detailed report on your website ranking in search engine results pages (SERPS).
We also monitor your competitors’ sites, run detailed daily search engine ranking reports and provide you with comprehensive data regarding all aspects of your traffic.
Email Campaigner – Campaign Reports
e-Mail Campaigner provides comprehensive 3D pie chart reporting on all aspects of sent campaigns.
Understanding your customers’ actions provides insights that help you improve your marketing effectiveness.
Reports provide detailed information on the following from each email sent
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Number of emails received
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Number of emails opened
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Who actually clicked links
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Percentage click-through rate
Detailed reporting is just another way we concentrate on ROI. To find out how you can improve your internet presence and benefit from our detailed reporting please contact us.